Gartner recognized Microsoft Power BI as the leader in its 2020 Magic Quadrant for Analytics and Business Intelligence (BI) platforms. In the Magic Quadrant report, Gartner evaluates the strengths and weaknesses of 22 most significant providers of BI and analytics in...
Google completed a $2.6 billion buyout of the big-data analytics firm Looker Data Sciences on Thursday, February 13. With this purchase, Google is planning to compete in the BI market with Microsoft and Tableau. Although the deal was initially announced last summer,...
In the two previous articles, we looked at the benefits of using business intelligence (BI) in sales and marketing. We will continue to examine how BI can help different functional departments of companies. This article will focus on human resources (HR). HR is often...
In the previous article, we focused on how business intelligence (BI) tools can benefit sales departments. This time, we look into the use of BI in the marketing department. In the sales department, BI leads to improved customer prospecting, interaction and retention....
This article looks at how business intelligence (BI) tools help sales departments to work more effectively and increase revenues. BI tools have already become a crucial part of all successful businesses across many industries. Depending on their business needs and...
